Privacy Policy

At CES, the privacy of our readers is an absolute priority. This Privacy Policy clearly and comprehensively explains how we collect, use, store, share, and protect visitor information. By browsing our website, you agree to all the practices described below.

1. Information We Collect

We collect information to ensure the proper functioning of the website, improve content, and personalize user experience:

  • Voluntarily provided data: name, email, and any information submitted through contact forms, comments, newsletter sign-ups, or other forms available on the website.
  • Browsing data: IP address, approximate location, access date and time, browser type, operating system, visited pages, time spent on each page, and interaction behavior.
  • Cookies and similar technologies: used to personalize content, deliver relevant ads, measure performance, and improve functionality.

2. Purposes of Using the Information

The information collected may be used for the following purposes:

  • Improve the content, layout, and functionality of CES.
  • Send responses to user inquiries, messages, and requests.
  • Send newsletters, updates, and exclusive content (with the option to unsubscribe at any time).
  • Display targeted ads based on user interests through Google AdSense and other advertising partners.
  • Analyze metrics such as traffic, visit origin, navigation time, and page performance.
  • Prevent fraudulent activities, enhance security, and comply with legal obligations.

3. Use of Cookies and Advertising

CES uses first-party and third-party cookies to offer a personalized experience and more relevant ads. Among our partners is Google, which uses the DART cookie to display ads based on the user’s visits to this and other websites.

Users may disable the DART cookie at:
https://www.google.com/settings/ads

It is also possible to configure the browser to refuse cookies, although this may affect some navigation features.

4. Google AdSense and Partner Advertising

Our website uses Google AdSense, which may automatically collect data for:

  • Ad personalization.
  • Frequency capping (preventing excessive repetition of the same ad).
  • Campaign performance reporting.

Google may use information such as cookies, device identifiers, and browsing data to improve ad personalization. For more details, refer to Google’s Privacy Policy.

5. Information Sharing

User information is not sold, shared, or transferred to third parties except:

  • Companies providing essential services such as hosting, email, servers, and analytics tools (all bound by confidentiality agreements).
  • Advertising platforms such as Google AdSense.
  • Legal authorities, if an official request is made.

6. Data Security

CES implements technical and administrative measures to protect personal data, including security protocols, monitoring, and server protection layers. However, no system is 100% invulnerable, and users are encouraged to maintain security on their own devices as well.

7. User Rights (LGPD)

Under the Brazilian General Data Protection Law (Law No. 13.709/2018), users have the right to:

  • Confirm the existence of data processing.
  • Access, correct, or request deletion of personal information.
  • Request anonymization or blocking of unnecessary data.
  • Revoke previously granted consent.
  • Obtain information about third parties with whom their data has been shared.

Requests may be submitted through our contact page.

8. External Links

CES may contain links to external websites. We are not responsible for the content, privacy policies, or practices of those third parties. We recommend reviewing their respective policies before providing any information.

9. Data Retention

Collected data will be stored only for the period necessary to fulfill the purposes described in this policy and may be kept for longer periods if required by law or to protect the rights of the website.

10. Changes to This Privacy Policy

CES may update this Privacy Policy at any time to reflect legal, technological, or operational changes. We recommend periodic review of this document.

11. Contact

For questions about this policy or requests related to LGPD rights, please contact us through our official page:
CES Contact Page

Last Updated

November 2025